Scott Shockley

Data Scientist

Scott Shockley is a Data Scientist on an enterprise-wide analytics team at Entergy. Some of his work at Entergy includes forecasting customer bills based on monthly meter data and cost effectiveness testing for utility programs, products and services.

He has over 7 years of experience in analytics, including human resources business intelligence at Entergy, marketing analytics for Cox Communications, and project management reporting for Search Influence.

Scott received his B.S. in Marketing from Louisiana State University and later returned to earn an M.S. in Business Analytics where he executed several projects for real-world clients including customer churn prediction for a Fortune 500 ISP and marketing optimization for an online retailer.


October 25, 2018

4:00  -  5:00

Grand Cypress H

405: High Usage Alert Modeling

This presentation will outline Entergy’s initiative to develop a series of models that predict (using monthly data) when a customer will largely exceed their normal usage to enable the customer experience group to engage proactively and help alleviate call volumes. We will cover our initial engagement with the business in order to create the use … Continued

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