Dr. Matthew Croucher

Director, Business Analytics

Dr. Matthew Croucher leads the enterprise-wide advanced analytics efforts at Entergy. Dr. Croucher and his team are responsible for applying flexible analytical techniques against the company’s growing data sources in order to provide the enterprise with actionable insights that help drive efficiencies across the organization.
Before joining Entergy, he held positions at CPS Energy and Arizona Public Service Company. He was also an Assistant Research Professor in the Department of Economics in the W.P. Carey School of Business at Arizona State University.

Dr. Croucher earned his B.A. in Economics at the University of Sheffield (England), followed by his M.S. and Ph.D. in Economics from Arizona State University.


October 25, 2018

4:00  -  5:00

Grand Cypress H

405: High Usage Alert Modeling

This presentation will outline Entergy’s initiative to develop a series of models that predict (using monthly data) when a customer will largely exceed their normal usage to enable the customer experience group to engage proactively and help alleviate call volumes. We will cover our initial engagement with the business in order to create the use … Continued

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